Social Media Management
The importance of social media on company’s brand image and sales conversions is growing daily. With billions of online users on these social platforms, running a successful social media campaign can translate into major sales for companies.
What is the catch? Why have we been running social media campaigns, but haven’t been growing our followers and post engagement?
The answer is simple. Customers are interested in more than just a product or a service you are selling. They are also interested in your brand’s story and message. Once they can associate with your brand, they’ll become loyal followers, spreading the word about your quality products or services.
One common mistake that many company’s do is only focus on their products. Social media is powerful as you can use videos, images and words to communicate so many direct and subliminal message. At the end of the day, followers want to know that interested in them and not just in trying to sell them something.
ZPL has the perfect formula to make sure social media posts vary in content as to keep your message fresh and keep your followers engaged in your brand’s culture, events and new products.
We will manage posts and monitor which types of posts receive communicate directly with your customer base. Once your campaigns are fine-tuned, you’ll be seeing a great increase in followers, post likes, comments and shares.
Customer engagement is the only way your brand will get known by many multipliers of people. Friends and family of your followers, see likes and shares as a “green light,” or approval, to go ahead and click the “buy” button.
So what are you waiting for? Contact us to earn more about our social media services today.
Also, make sure to check out our Social Media FAQ.