Adwords & PPC Management
ZPL has over 15 years in configuring and successfully deploying Adwords campaigns. ZPL will sit down and define the key search terms that are more relevant to your business model. ZPL and you will then define the target markets you’d like to sell your product into. We will then set us sales goals and also set up conversion tracking. While many companies are reluctant to spend over 50usd per day on Adwords, it is almost a must in today’s search engine reliant world. Budgets can vary from 20usd to 600usd per day. Many customers like to start with a more conservative number then watch the sales grow before committing more resources. In addition to PPC campaigns, ZPL can get your products listed in Google shopping which is in more than 14 countries.
For certain Countries Google may require you site has a localized language that matches target country. This may require us adding more languages to your site and landing pages. Please check out our website development section for more on multi-language